At the 2024 Vietnam National Brand Announcement Ceremony themed “Rising into the Green Era”, held at the Vietnam National Convention Center (Hanoi) on November 4th, Aikya Group’s flagship product line — TV.PHARM Pharmaceuticals’ pain reliever and fever reducer Travicol — was once again honored with the Vietnam National Brand 2024 recognition.
After a rigorous evaluation and assessment process conducted by a council comprising dozens of senior experts and reputable domestic and international organizations, this year 190 enterprises with a total of 359 products were recognized as meeting the National Brand standards. Among them, Travicol, the key brand of Aikya, continued to be recognized as a Vietnam National Brand.
As one of the most familiar over-the-counter pain relievers and fever reducers found in many Vietnamese households, Travicol has, over 16 years of research and development, gradually earned the trust and affection of consumers through its top-quality products.
Like all of Aikya’s product lines, Travicol follows a strict research process and meticulous selection of raw materials for pharmaceutical production. It is manufactured on a production line that meets GMP-WHO standards and is expected to upgrade to GMP-EU standards in the near future to ensure treatment effectiveness, safety, and compliance with stringent quality regulations. “That is exactly why our 16-year-old product Travicol continues to hold a firm place in the hearts of consumers,” a representative from Aikya shared.
The children’s pain and fever relief product Travicol is trusted and widely used by mothers.
(Image source: “Nhịp cầu Y Tế” Program – Vĩnh Long Television Station)
To maintain its position as a well-loved domestic brand of pain and fever relief medication, Travicol has continuously improved its quality, diversified its ingredients, dosages, and packaging to meet various treatment needs and suit different physical conditions—from adults to young children.
In addition to its existing products such as Travicol 325, Travicol 500, Travicol 650, Travicol Extra, Travicol Flu, and Travicol PA, earlier this year, Travicol made a notable impression with the successful launch of two new children’s products: Travicol 150 and Travicol 250.
The Travicol product line was showcased and promoted at Pharmedi Vietnam 2024 exhibition.
Alongside delivering a high-quality domestic pain and fever relief product, over the past 16 years, Aikya Group – TV.PHARM, in partnership with the Travicol brand, has consistently taken the lead in various community and charitable initiatives. These include organizing annual free medical check-ups and medicine distribution, participating in the welfare project that provided 5,600 medical kits in support of the “Lighting up the sea with fishermen” campaign, and assisting in disaster relief efforts during storms and floods in Northern Vietnam.
Notably, this year, Travicol officially launched the “School Health Care” campaign through a series of programs titled “Healthy Kids with May – Welcoming Travicol to School.” The campaign aims to raise awareness about children’s health and support school healthcare activities, contributing to the nurturing of a healthy, active, and well-rounded young generation in Vietnam.
The campaign “Bé khỏe cùng Mây – Đón Travicol ghé trường” initiated by the Travicol brand, aims to support school healthcare efforts and nurture a healthy young generation in Vietnam.
The Vietnam National Brand Program is the Government’s only long-term, specialized trade promotion initiative aimed at building and developing the national brand through product branding. Since 2008, the selection of enterprises awarded the National Brand title has been conducted every two years—not only to honor outstanding product brands and businesses that represent the Vietnam National Brand, but also to reinforce the image of Vietnam as a country offering high-quality goods and services with strong competitiveness in the global market.
